PROJECT
Citiclub
CLIENT
Citibank Singapore

Citibank Singapore has about 10,000 employees in Singapore and so for them, motivating and retaining staff is as important as attracting fresh talent.

One of the avenues through which employees are engaged and encouraged to bond is Citiclub, a recreational club which is a division of a bigger employee engagement programme. We designed the brand mark and set the tone for all related communication collaterals for a cohesive identity.

DESIGN
PHOTOGRAPHY ART DIRECTION
COPY WRITING