PROJECT
Point-of-Sale materials
CLIENT
PHILIPS Singapore

The POS materials for the Philips Steam Iron were designed with the use of icons to highlight the product benefits to a Cambodian target audience. As the product was sold at a premium price in this market, it was crucial to explain why the conversion from a dry iron to a steam iron would be beneficial.

We also developed other marketing materials to support the client’s distributors in emerging markets.

 

BRANDING
POP DESIGN
3D DESIGN
COPYWRITING